Cookie Policy

Cookies are small files stored by your browser. Pixels and similar tools do a similar job. We use them for three reasons.

Needed for the site to work: keeping your cart, keeping you signed in, security, and checkout (including Stripe for payments). These cannot be switched off.

Help us understand how the site is used so we can improve it, for example Google Analytics.

Let advertising partners such as Google, TikTok and Meta show you Merchva ads elsewhere and measure how they perform. Under some state laws this is “targeted advertising” or “sharing”.

Turn analytics and advertising on or off at any time in Privacy settings. We also treat a Global Privacy Control signal from your browser as an opt-out of advertising and sharing. You can block or delete cookies in your browser too; your cart and sign-in may then not be remembered.

More detail is in our Privacy Policy.